In the last few years investors both large and small have shown great interest in supporting socially impactful business that also exhibit sustainable financial performance. Many investors have added a series of environmental, societal and governance (ESG) criteria to the more traditional way they select investments. Often the goal is achieving a double bottom line—doing good for society while also enjoying a return on the investment. Is this all a fad? What exactly do we mean by ESG? How do we find these investments? Can anybody participate in this trend? Are there easy ways to invest? Will this approach subtract from portfolio returns? We will share industry leading research on this topic and answer these and other key questions on how to do good while also getting a return on your investment.